TY  - BOOK
TI  - Why purpose Is the new competitive advantage
PY  - 2019///
PB  - Forbes
N1  - Bloque: ULHABILIDADES; Curso: ULCC; Reproducción electrónica; Forbes; 28 abril de 2019
UR  - https://www.forbes.com/sites/carolinecastrillon/2019/04/28/why-purpose-is-the-new-competitive-advantage/?sh=18877b4b711f
ER  -